What is behind the design of a logo?
To start we are going to define what a logo. In its context, a logo can be defined as a compound word of logo more type.
The logo is a way to figurative or non-figurative, which is the graphical representation of a concept, a product or a company. And on the other hand we have the type, is not more than the name of this concept, product or company. Saying so sounds very theoretical and boring.
But we are going to develop it with the closest examples, explaining what each item separately, and together.