{"id":57656,"date":"2017-10-31T11:15:32","date_gmt":"2017-10-31T10:15:32","guid":{"rendered":"https:\/\/aulatina.com\/?p=19719"},"modified":"2025-09-29T12:41:29","modified_gmt":"2025-09-29T10:41:29","slug":"what-are-fortified-fragments","status":"publish","type":"post","link":"https:\/\/www.aulatina.com\/en\/que-son-los-fragmentos-enriquecidos\/","title":{"rendered":"What are enriched fragments?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Contents\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #303030;color:#303030\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #303030;color:#303030\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.aulatina.com\/en\/que-son-los-fragmentos-enriquecidos\/#Introduccion\" >Introduction<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.aulatina.com\/en\/que-son-los-fragmentos-enriquecidos\/#%C2%BFQue_son_los_fragmentos_enriquecidos_o_rich_snippets\" >What are rich snippets?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.aulatina.com\/en\/que-son-los-fragmentos-enriquecidos\/#%C2%BFPor_que_son_importantes_para_el_SEO\" >Why are they important for SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.aulatina.com\/en\/que-son-los-fragmentos-enriquecidos\/#%C2%BFComo_se_obtienen_los_fragmentos_enriquecidos\" >How are the enriched fragments obtained?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.aulatina.com\/en\/que-son-los-fragmentos-enriquecidos\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<div class=\"wpb-content-wrapper\"><div class=\"vc_row wpb_row vc_row-fluid justify vc_custom_1669120074659\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  justify\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2><span class=\"ez-toc-section\" id=\"Introduccion\"><\/span>Introduction<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Surely you have heard of this concept, or you have read about it somewhere, or it is the first time you know about them. Here we are going to explain what they are and why they are important for the SEO of your website.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div id=\"separacion-h2\" class=\"vc_row wpb_row vc_row-fluid separacion-h2 vc_custom_1668948324779\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2 class=\"h2A\">What are enriched fragments?<\/h2>\n<h2 class=\"h2B\">What are enriched fragments?<\/h2>\n<div class=\"h2separador\"><\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div id=\"table-of-contents-1\" class=\"vc_row wpb_row vc_row-fluid justify vc_custom_1669121553703\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  justify\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2><span class=\"ez-toc-section\" id=\"%C2%BFQue_son_los_fragmentos_enriquecidos_o_rich_snippets\"><\/span>What are enriched fragments or\u00a0<em>rich snippets<\/em>?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>A snippet is a result that Google shows to the user in the search results.<\/p>\n<p>Most of the time, when we perform a search, the results are displayed with a title and a description in text format. Google shows the title in blue, the web address in green and a short description.<\/p>\n<p>But in other cases, an image, rating, or other additional data is added to this search result, for example. Well, this is a rich snippet result. It contains much more information than the normal snippet. That's why we call it a rich snippet.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1669121765935\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"776\" height=\"289\" src=\"https:\/\/www.aulatina.com\/wp-content\/uploads\/2017\/10\/fragmentos-enriquecidos-2.jpg\" class=\"vc_single_image-img attachment-large\" alt=\"What are enriched fragments?\" title=\"What are enriched fragments?\" srcset=\"https:\/\/www.aulatina.com\/wp-content\/uploads\/2017\/10\/fragmentos-enriquecidos-2.jpg 776w, https:\/\/www.aulatina.com\/wp-content\/uploads\/2017\/10\/fragmentos-enriquecidos-2-300x112.jpg 300w, https:\/\/www.aulatina.com\/wp-content\/uploads\/2017\/10\/fragmentos-enriquecidos-2-768x286.jpg 768w\" sizes=\"auto, (max-width: 776px) 100vw, 776px\"  data-dt-location=\"https:\/\/www.aulatina.com\/en\/que-son-los-fragmentos-enriquecidos\/fragmentos-enriquecidos\/\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid separacion-h2 vc_custom_1668948324779\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2 class=\"h2A\">What are enriched fragments?<\/h2>\n<h2 class=\"h2B\">What are enriched fragments?<\/h2>\n<div class=\"h2separador\"><\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div id=\"table-of-contents-2\" class=\"vc_row wpb_row vc_row-fluid justify vc_custom_1669121560056\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  justify\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2><span class=\"ez-toc-section\" id=\"%C2%BFPor_que_son_importantes_para_el_SEO\"><\/span>Why are they important for SEO?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>They are relevant because rich snippets stand out from other snippets in search results. They look much better and the user will have more information instantly, just by glancing at them. It will also provide more information in the results.<\/p>\n<p>In addition, rich snippets are snippets that have a higher click-through rate. Apparently, people like to click on results with rich snippets. If you increase the click-through rate of a snippet, you will get more traffic on that search result. And not because your position has changed, but simply because more people click on your result. In the long term, rich snippets will also have an effect on your ranking. As more people click on your result, Google will notice that people prefer your page over others. Therefore, <a href=\"https:\/\/www.aulatina.com\/en\/how-to-audit-your-website-to-better-your-google-ranking-in-malaga\/\">will improve its position<\/a> in the long term.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid separacion-h2 vc_custom_1668948324779\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2 class=\"h2A\">What are enriched fragments?<\/h2>\n<h2 class=\"h2B\">What are enriched fragments?<\/h2>\n<div class=\"h2separador\"><\/div>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div id=\"table-of-contents-3\" class=\"vc_row wpb_row vc_row-fluid justify vc_custom_1669121567114\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  justify\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2><span class=\"ez-toc-section\" id=\"%C2%BFComo_se_obtienen_los_fragmentos_enriquecidos\"><\/span>How are the enriched fragments obtained?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Google can display rich snippets if you add structured data to your web page. Structured data is code that is specifically formatted and written in such a way that search engines understand it. Search engines read the code and use it to create rich snippets.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div data-vc-full-width=\"true\" data-vc-full-width-temp=\"true\" data-vc-full-width-init=\"false\" class=\"vc_row wpb_row vc_row-fluid vc_custom_1669121389960 vc_row-has-fill vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div id=\"ultimate-heading-297269e74d407de24\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-297269e74d407de24 uvc-9892\" data-hspacer=\"no_spacer\"  data-halign=\"left\" style=\"text-align:left\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-297269e74d407de24 h4'  data-responsive-json-new='{\"font-size\":\"desktop:45px;tablet_portrait:34px;\",\"line-height\":\"desktop:50px;tablet_portrait:44px;\"}' ><h4 style=\"--font-weight:theme;color:#ffffff;\">Let's work together<\/h4><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-297269e74d407de24 .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"desktop:25px;tablet_portrait:20px;\",\"line-height\":\"desktop:30px;tablet_portrait:30px;\"}'  style=\"font-weight:bold;color:#ffffff;\">We would love to hear about your next project and show you how we can help.<\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">#default-btn-fe066e1174e3a4e558f04bc44e1e27ce {\n  border-radius: 0px;\n  font-size: 24px;\n  line-height: 26px;\n}\n.btn-shadow#default-btn-fe066e1174e3a4e558f04bc44e1e27ce {\n  box-shadow: 0 1px 6px rgba(0,0,0,0.12);\n  transition: box-shadow 0.2s ease-out, opacity 0.45s;\n}\n.btn-shadow#default-btn-fe066e1174e3a4e558f04bc44e1e27ce:hover {\n  box-shadow: 0 5px 11px 0 rgba(0,0,0,0.18), 0 4px 15px 0 rgba(0,0,0,0.15);\n}\n.btn-3d#default-btn-fe066e1174e3a4e558f04bc44e1e27ce:hover {\n  box-shadow: 0px 2px 0px 0px #e0e0e0;\n}\n.btn-flat#default-btn-fe066e1174e3a4e558f04bc44e1e27ce {\n  box-shadow: none;\n}\n.btn-flat#default-btn-fe066e1174e3a4e558f04bc44e1e27ce:hover {\n  box-shadow: none;\n}\n#default-btn-fe066e1174e3a4e558f04bc44e1e27ce.ico-right-side > i {\n  margin-right: 0px;\n  margin-left: 8px;\n}\n#default-btn-fe066e1174e3a4e558f04bc44e1e27ce > i {\n  margin-right: 8px;\n  font-size: 24px;\n}\n#default-btn-fe066e1174e3a4e558f04bc44e1e27ce:not(:hover) {\n  border-width: 0px;\n  color: #ffffff;\n  padding: 26px 10px 26px 10px;\n}\n#default-btn-fe066e1174e3a4e558f04bc44e1e27ce:not(:hover) * {\n  color: #ffffff;\n}\n#default-btn-fe066e1174e3a4e558f04bc44e1e27ce:hover {\n  border-width: 0px;\n  color: #000000;\n  background: #ffffff !important;\n  padding: 26px 10px 26px 10px;\n}\n#default-btn-fe066e1174e3a4e558f04bc44e1e27ce:hover * {\n  color: #000000;\n}\n#default-btn-fe066e1174e3a4e558f04bc44e1e27ce.ico-right-side > i {\n  margin-right: 0px;\n  margin-left: 8px;\n}\n#default-btn-fe066e1174e3a4e558f04bc44e1e27ce > i {\n  margin-right: 8px;\n}<\/style><div class=\"btn-align-center\"><a href=\"\/en\/contact\/\" class=\"default-btn-shortcode dt-btn link-hover-off full-width-btn btn-flat\" id=\"default-btn-fe066e1174e3a4e558f04bc44e1e27ce\" title=\"Mobile application development\"><i class=\"icomoon-the7-font-the7-arrow-29\"><\/i><span>Ask us for a quote<\/span><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div id=\"table-of-contents-4\" class=\"vc_row wpb_row vc_row-fluid justify vc_custom_1669121573673\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  justify\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Therefore, we already know how important it is for your website to display search results with rich snippets. Your click-through rate will increase and you will stand out from the rest of the search results.<\/p>\n<p>In Aulatina we are aware of the necessary implementation of this concept to improve search results on your website. Contact us to create the necessary rich snippets for your website.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_message_box vc_message_box-standard vc_message_box-rounded vc_color-info vc_custom_1657102682207\" ><div class=\"vc_message_box-icon\"><i class=\"fa fa-solid fa-circle-info\"><\/i><\/div><p>We provide services throughout the national territory, and our headquarters are located in the centre of <a href=\"https:\/\/www.google.com\/maps\/place\/Aulatina,+Dise%C3%B1o+Web+M%C3%A1laga\/@36.7194334,-4.422429,15z\/data=!4m2!3m1!1s0x0:0x9a601ad8d190d429?sa=X&amp;ved=2ahUKEwjG5Mqw3qL2AhWNSvEDHWQvBdQQ_BJ6BAgbEAU\" target=\"_blank\" rel=\"noopener\">Malaga<\/a>You can contact us by <a href=\"https:\/\/api.whatsapp.com\/send?phone=34695551758&amp;text=Presupuesto\" target=\"_blank\" rel=\"noopener\">Whatsapp 1<\/a> or to the <a href=\"https:\/\/api.whatsapp.com\/send?phone=34665552790&amp;text=Presupuesto\" target=\"_blank\" rel=\"noopener\">Whatsapp 2<\/a>or by calling us on one of these two mobiles (+34) 695 551 758 or (+34) 695 552 790 or from our contact form at <a href=\"\/en\/contact\/\">contact<\/a>.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Descubre qu\u00e9 son los fragmentos enriquecidos y por qu\u00e9 son clave para mejorar el SEO de tu web. Aprende todo sobre su importancia aqu\u00ed.<\/p>","protected":false},"author":1,"featured_media":57661,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-57656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-1","description-off"],"_links":{"self":[{"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/posts\/57656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/comments?post=57656"}],"version-history":[{"count":0,"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/posts\/57656\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/media\/57661"}],"wp:attachment":[{"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/media?parent=57656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/categories?post=57656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aulatina.com\/en\/wp-json\/wp\/v2\/tags?post=57656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}